CxO COMMUNITIES 

Shouldn’t a strategic audience

be engaged in a strategic way?

All too often senior decision making audiences are engaged in a tactical way. A campaign here, an event there. It’s akin to a doctor heading into town and asking if anybody is sick. The need for your product or service ebbs and flows. Requirements appear and disappear. So if you want to engage this audience, you need to start down the path to a more strategic engagement. One that doesn’t feel like a hit and run. We understand the science of the C-Suite and build private communities for Tech firms that lead to authentic, reciprocal relationships at scale.

“84% of executives say being

treated like a person, not a

number, is very important

to winning their business”

State of the Connected Customer Report, Salesforce 2020

WHY COMMUNITIES WORK

Authenticity

C-Suite wants authentic engagement. Not hit and run marketing tactics

Connectedness

Impact of COVID-19. And the desire for belonging and connectedness in 2021

Differentiation

Waning effectiveness of marketing. Commonality of tactics lowers returns

CASE STUDIES 

Boardroom

Peer-to-peer network of FTSE350 board-level executives. Exclusively partnered with SAS Software

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Digital Edge

Community of FTSE350 CIO/CISOs and GSI senior executives. Exclusively partnered with Verizon Enterprise

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Change Makers

Global network of senior executives established in 2013 with members from 98% of the Fortune 500

[visit]