Shouldn’t a strategic audience be engaged with strategic questions?
64% of all B2B deals are signed off at a C-Suite level, so they don’t attend meetings for the fun of it. If they’re the Hollywood star, you’d better be the Producer with a new idea, and not someone who just wants to buy them a drink. This involves a combination of bespoke research, in-depth phone interviews and an industry report to build engagement before the virtual meeting takes place.
“A very successful project with a number of high quality sales opportunities. I could not recommend Seraph more highly”
Caitriona Snell, Senior Marketing Manager EMEA, Cloudera